Discipline, anywhere.
A desk can be anywhere. The ritual stays the same: show up, make the problem smaller, and leave the system better than I found it.
Wild ideas. Disciplined hands.

I'm Ali Adruich, a software and Power Platform developer in Casablanca, Morocco, with six years spent turning messy business problems into systems that hold. I'm at NTT DATA, where I build enterprise platforms and put AI to work inside them for clients who need software that survives real users, real scale, and real scrutiny. Beyond the work, I'm obsessed with the gap between what AI can do and what it's actually doing in production. Closing that gap is the whole plan.
NTT DATA
Building and maintaining the Unified Volunteer Platform for the United Nations within a multinational team: a mission-driven system for volunteer management at global scale. Alongside it, internal platforms across NTT DATA Morocco and Italy: a centralised pool management application, and automated interview workflows that cut manual coordination out of hiring.
IPM Consulting
Designed and delivered enterprise SharePoint platforms for national institutions across banking, transport, land registry, ports and aviation. Built high-performance intranets with custom branding, enterprise search, metadata navigation, and content types. Then handled the on-premises to SharePoint Online migrations, keeping data integrity intact and downtime near zero.
YANVISION
Architected a comprehensive e-commerce SaaS platform with secure payment processing, inventory management, and responsive interfaces, built to scale with transaction volume while staying workable for small retail operations.
OKASIO
Built the front end of a marketplace for used auto and bodywork parts. Responsive interfaces, cross-browser compatibility, and the unglamorous work of making a catalogue usable on a phone.
Some paper, some years.

2025–2026
ENSAM Casablanca
2018–2020
OFPPT Casablanca
Beyond the screen
A desk can be anywhere. The ritual stays the same: show up, make the problem smaller, and leave the system better than I found it.
Travel pulls me out of familiar patterns. New places make old assumptions visible, which is usually where better ideas begin.
The sea is where the noise falls away. Space to reset, notice what matters, and return with a clearer head.